Senada* was founded in 1991 by the passionate Chanita Preechawitayakul, the forefront female designer who has crafted the signature of Senada.* She is one of the pioneering Thai designers who has continuously evolved and furthered the house’s credential on the international fashion stage. Today, Senada* is the definition of utmost femininity with a perfect blend of street style elements. Through the brand’s unique interpretation, fusing the global trend’s while staying true to the brand’s aesthetic definitely redefines Senada*. The brand focuses on signature handcrafted details and mix and match style for fabric, color and silhouette that may seems contrasting but blends perfectly well.

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